Colors, known as Aapka Colors in the United States and Canada, is a Hindi language general entertainment channel based in Mumbai, India, part of the Viacom 18 family, which was launched on 21 July 2008. This channel features soap operas and reality shows.
Colors HD was added by various DTH Operators in India and Nepal including Dish Home (Nepal), DishTV, Airtel digital TV, Videocon d2h and Tata Sky. This commercial-free channel is available in 1080i. Hathway digital cable also provides Colors HD.
Colors launched in the United Kingdom and Ireland on Sky on 25 January 2010. On 9 December 2009, INX Media confirmed that Colors had bought 9XM's Sky EPG slot on channel 829 and on 5 January 2010, Colors secured a deal to join the ViewAsia subscription package. Initially, the channel was available free-to-air and then subsequently was added to the ViewAsia package on 19 April 2010. Colors was added to Virgin Media on 1 April 2011, as a part of the Asian Mela pack. On 2 September 2013, Colors left the ViewAsia package and became free-to-air on satellite again, as well as moving to Virgin's basic package